Stranger Things have happened than ordering pizza with your mind.

When Domino’s and Netflix partnered up, we challenged ourselves to create a fully-integrated campaign that pushed the boundaries of what a brand partnership can look like and that only Domino’s and Stranger Things could do. So, we took Domino’s history of innovation in pizza technology and the show’s trademark telekinetic powers and put them together in an app that puts users inside Hawkin’s National Laboratory to learn how to order real Domino’s pizza with their minds.

We made our story an actual part of the show’s universe with a longform film set between seasons 3 and 4, and let customers bring home a slice of the 80s with a retro redesign of Domino's pizza box.

ADAGE ADWEEK THRILLIST FAST COMPANY FAST COMPANY AGAIN ITS NICE THAT BUSINESS INSIDER CREATIVE BLOQ COMICBOOK.COM THE DIE LINE MARKETING DIVE